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  • Cognitive Gadgets : The Cultural Evolution of Thinking
    Cognitive Gadgets : The Cultural Evolution of Thinking

    “This is an important book and likely the most thoughtful of the year in the social sciences… Highly recommended, it is likely to prove one of the most thought-provoking books of the year.”—Tyler Cowen, Marginal RevolutionHow did human minds become so different from those of other animals?What accounts for our capacity to understand the way the physical world works, to think ourselves into the minds of others, to gossip, read, tell stories about the past, and imagine the future?These questions are not new: they have been debated by philosophers, psychologists, anthropologists, evolutionists, and neurobiologists over the course of centuries.One explanation widely accepted today is that humans have special cognitive instincts.Unlike other living animal species, we are born with complicated mechanisms for reasoning about causation, reading the minds of others, copying behaviors, and using language. Cecilia Heyes agrees that adult humans have impressive pieces of cognitive equipment.In her framing, however, these cognitive gadgets are not instincts programmed in the genes but are constructed in the course of childhood through social interaction.Cognitive gadgets are products of cultural evolution, rather than genetic evolution.At birth, the minds of human babies are only subtly different from the minds of newborn chimpanzees.We are friendlier, our attention is drawn to different things, and we have a capacity to learn and remember that outstrips the abilities of newborn chimpanzees.Yet when these subtle differences are exposed to culture-soaked human environments, they have enormous effects.They enable us to upload distinctively human ways of thinking from the social world around us. As Cognitive Gadgets makes clear, from birth our malleable human minds can learn through culture not only what to think but how to think it.

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  • Cognitive Hack and Cognitive Risk Set
    Cognitive Hack and Cognitive Risk Set

    Cognitive Hack explores a broad cross section of research and actual case studies to draw out new insights that may be used to build a benchmark for IT security professionals.This research takes a deeper dive beneath the surface of the analysis to uncover novel ways to mitigate data security vulnerabilities, connect the dots and identify patterns in the data on breaches.This analysis will assist security professionals not only in benchmarking their risk management programs but also in identifying forward looking security measures to narrow the path of future vulnerabilities. Cognitive Risk is a book about the least understood but most pervasive risk to mankind – human decision-making.Cognitive risks are subconscious and unconscious influence factors on human decision-making: heuristics and biases.To understand the scope of cognitive risk, we look at case studies, corporate and organizational failure, and the science that explains why we systemically make errors in judgment and repeat the same errors. The book takes a multidisciplinary and pedestrian stroll through behavioral science with a light touch, using stories to explain why we consistently make cognitive errors that not only increase risks but also simultaneously fail to recognize these errors in ourselves or our organizations.This science has deep roots in organizational behavior, psychology, human factors, cognitive science, and behavioral science all influenced by classic philosophers and enabled through advanced analytics and artificial intelligence.The point of the book is simple. Humans persist with bounded rationality, but as the speed of information, data, money, and life in general accelerates, we will need the right tools to not only keep pace but to survive and thrive. In light of all these factors that complicate risk, the book offers a foundational solution.A cognitive risk framework for enterprise risk management and cyber security.There are five pillars in a cognitive risk framework with five levels of maturity, yet there is no universally prescribed maturity level.It is more a journey of different paths. Each organization will pursue its own path, but the goal is the same – to minimize the errors that could have been avoided.We explain why risks are hard to discuss and why we systematically ignore the aggregation of these risks hidden in collective decision-making in an organization. The cognitive risk framework is a framework designed to explore the two most complex risks organizations face: uncertainty and decision-making under uncertainty.The first pillar is cognitive governance, which is a structured approach for institutionalizing rational decision-making across the enterprise.Each pillar is complimentary and builds on the next in a succession of continuous learning.There is no endpoint because the pillars evolve with technology.Enterprise risk is a team effort in risk intelligence grounded in a framework for good decision-making.We close with a call to become designers of risk solutions enabled by the right technology and nurtured by collaboration. We hope you enjoy the book with this context.

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  • Cognitive Development and Cognitive Neuroscience : The Learning Brain
    Cognitive Development and Cognitive Neuroscience : The Learning Brain

    Cognitive Development and Cognitive Neuroscience: The Learning Brain is a thoroughly revised edition of the bestselling Cognitive Development.The new edition of this full-colour textbook has been updated with the latest research in cognitive neuroscience, going beyond Piaget and traditional theories to demonstrate how emerging data from the brain sciences require a new theoretical framework for teaching cognitive development, based on learning.Building on the framework for teaching cognitive development presented in the first edition, Goswami shows how different cognitive domains such as language, causal reasoning and theory of mind may emerge from automatic neural perceptual processes.Cognitive Neuroscience and Cognitive Development integrates principles and data from cognitive science, neuroscience, computer modelling and studies of non-human animals into a model that transforms the study of cognitive development to produce both a key introductory text and a book which encourages the reader to move beyond the superficial and gain a deeper understanding of the subject matter.Cognitive Development and Cognitive Neuroscience is essential for students of developmental and cognitive psychology, education, language and the learning sciences.It will also be of interest to anyone training to work with children.

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  • Cognitive Resonance
    Cognitive Resonance


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  • What is cognitive flexibility?

    Cognitive flexibility refers to the ability to adapt and shift one's thinking or approach in response to changing situations or demands. It involves being able to switch between different tasks, perspectives, or strategies effectively. Individuals with high cognitive flexibility are better equipped to problem-solve, learn new information, and navigate complex situations. This skill is important for success in various aspects of life, including work, relationships, and personal growth.

  • What is cognitive dissonance?

    Cognitive dissonance is a psychological term that refers to the discomfort or mental stress that arises from holding contradictory beliefs, attitudes, or behaviors. When individuals experience cognitive dissonance, they may feel tension and a sense of unease as they try to reconcile conflicting thoughts or actions. This can lead to efforts to reduce the dissonance by changing beliefs, justifying behaviors, or avoiding information that challenges their existing beliefs. Cognitive dissonance theory suggests that individuals are motivated to seek consistency and harmony in their thoughts and actions.

  • What are cognitive abilities?

    Cognitive abilities refer to the mental skills and processes that are involved in acquiring knowledge, understanding information, and solving problems. These abilities include functions such as memory, attention, perception, reasoning, and language. Cognitive abilities are essential for learning, decision-making, and overall mental functioning. They play a crucial role in how individuals process and interpret information from the world around them.

  • What are cognitive changes?

    Cognitive changes refer to alterations in a person's mental processes, such as thinking, memory, perception, and problem-solving abilities. These changes can occur due to various factors, including aging, neurological conditions, or brain injuries. Cognitive changes can impact a person's daily functioning and may require interventions such as therapy, medication, or lifestyle modifications to manage effectively. It is essential to monitor and address cognitive changes promptly to maintain overall cognitive health and quality of life.

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  • Cognitive Robotics
    Cognitive Robotics


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  • Cognitive Neuroscience
    Cognitive Neuroscience

    Now in its fifth edition, this accessible and comprehensive text highlights the most important theoretical, conceptual and methodological issues in cognitive neuroscience.Written by two experienced researchers who excel at teaching, the consistent narrative ensures that concepts are linked across chapters, and the careful selection of topics enables readers to grasp the big picture without getting distracted by details.Clinical applications such as developmental disorders, brain injuries and dementias are highlighted.In addition, the analogies and examples, opening case studies, and 'In Focus' boxes both engage and demonstrate the relevance of the material to real-world concerns.Revised for even greater clarity, the fifth edition features new and updated artwork, 'Key Questions' to review concepts, and 'Thought Questions' which develop the critical thinking skills needed to evaluate future developments in this fast-moving field.An expanded set of online resources is also available.

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  • Cognitive Neuroscience
    Cognitive Neuroscience

    Now in its fifth edition, this accessible and comprehensive text highlights the most important theoretical, conceptual and methodological issues in cognitive neuroscience.Written by two experienced researchers who excel at teaching, the consistent narrative ensures that concepts are linked across chapters, and the careful selection of topics enables readers to grasp the big picture without getting distracted by details.Clinical applications such as developmental disorders, brain injuries and dementias are highlighted.In addition, the analogies and examples, opening case studies, and 'In Focus' boxes both engage and demonstrate the relevance of the material to real-world concerns.Revised for even greater clarity, the fifth edition features new and updated artwork, 'Key Questions' to review concepts, and 'Thought Questions' which develop the critical thinking skills needed to evaluate future developments in this fast-moving field.An expanded set of online resources is also available.

    Price: 125.00 £ | Shipping*: 0.00 £
  • Cognitive Confusions
    Cognitive Confusions


    Price: 10.99 £ | Shipping*: 3.99 £
  • What is cognitive competence?

    Cognitive competence refers to an individual's ability to effectively process and understand information, solve problems, make decisions, and learn new things. It involves various cognitive skills such as memory, attention, language, reasoning, and executive functions. Cognitive competence is essential for functioning well in daily life, adapting to new situations, and achieving success in academic and professional settings. It can be developed and improved through education, practice, and cognitive training.

  • What does cognitive mean?

    Cognitive refers to the mental processes and activities related to thinking, learning, and understanding. It involves the ability to perceive, process, and retain information, as well as the capacity for problem-solving, decision-making, and reasoning. Cognitive processes also encompass memory, attention, language, and perception, and play a crucial role in shaping human behavior and experiences.

  • What is cognitive perception?

    Cognitive perception refers to the process by which individuals interpret and make sense of sensory information from their environment. It involves the mental processes of attention, memory, and reasoning to understand and interpret the world around us. Cognitive perception is influenced by factors such as past experiences, beliefs, and expectations, which can shape how we perceive and interpret sensory input. This process is essential for understanding and interacting with the world, as it allows us to make sense of the information we receive through our senses.

  • How do cognitive functions work?

    Cognitive functions refer to the mental processes that allow us to perceive, think, and understand the world around us. These functions include processes such as attention, memory, language, problem-solving, and decision-making. Cognitive functions work through the complex interactions of neurons in the brain, which communicate with each other through electrical and chemical signals. Different areas of the brain are responsible for different cognitive functions, and these areas work together to process information and generate thoughts, emotions, and behaviors. Overall, cognitive functions involve the integration of sensory input, memory, and higher-level thinking to make sense of the world and guide our actions.

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